Scaling Amazon Sales

for a US-Based Car Accessory Brand

Home -

Case Study -

Scaling Amazon Sales for a US-Based Car Accessory Brand

Scaling Amazon Sales for a US-Based Car Accessory Brand

Project Overview

Our client, a US-based brand in the car accessory space, approached us to scale their Amazon channel sustainably and profitably. While they already had steady sales, their PPC performance, listings, and overall marketplace strategy weren’t optimized for maximum growth.

By combining Amazon PPC expertise with strategic listing enhancements and market insights, we helped them achieve a significant revenue surge in under 3 months.

1. $76,549.07 in Total Amazon Sales

Achieved strong marketplace performance from Jan 1 to Mar 20, 2025.

2. $26,813.35 in PPC Sales With Only $5,180.32 Ad Spend

High PPC contribution with exceptional spend-to-revenue efficiency.

3. Strong Profitability Metrics

  • ROAS: 5.18

  • ACOS: 19.32%

    Indicates efficient targeting, optimized bids, and strong ad-to-listing alignment.

Problem

The brand had a solid product offering but lacked a well-rounded Amazon growth strategy. Their challenges included:

  • Inefficient PPC spending with unclear keyword prioritisation

  • Listings that lacked compelling visuals and conversion-driven content

  • Weak ranking on competitive keywords

  • No cohesive funnel combining organic and paid sales

  • Limited structured retargeting or Sponsored Brands presence

  • Missed opportunities in competitive pricing and keyword gaps

This resulted in slower growth and difficulty scaling profitably.

Solution

We executed a 360° Amazon optimisation strategy focused on PPC, listing enhancements, and market analysis.

1. Data-Driven PPC Optimisation

We refined keyword targeting, optimised bids, and improved ad placements to maximise ROAS while reducing wasted spend.

2. Full-Funnel Amazon Strategy

We aligned organic ranking efforts with paid campaigns to strengthen keyword positions and drive consistent conversions.

3. Listing & Content Enhancements

We optimised product titles, bullet points, visuals, infographics, and A+ content to improve CTR and on-page conversions.

4. Competitor & Market Intelligence

We analysed pricing patterns, keyword opportunities, and customer behaviour to refine positioning and strengthen market share.

5. Retargeting & Sponsored Brand Ads

We re-engaged warm audiences with high-performing creatives, improving repeat purchases and brand recall.

Process Highlight

At DIGI PERISCOPE, our Amazon approach goes beyond running ads — it’s about designing a growth engine. By syncing PPC, content, ranking, and customer behavior insights, we create sustainable, scalable Amazon systems.

Result

Within just 2.5 months, the brand achieved:

  • $76,549.07 in total sales

  • $26,813.35 in PPC sales with only $5,180.32 ad spend

  • ROAS of 5.18

  • ACOS of 19.32%

  • Improved keyword rankings and sales velocity

  • Higher conversion rates due to optimized listings and A+ content

  • Increased market share through strategic targeting and positioning

The brand is now equipped with a scalable Amazon growth model built for long-term success.

Client:

US-Based Car Accessory Brand

Industry:

E-commerce

Duration:

2.5 Months

Solution:

Amazon PPC Management & Full-Funnel Growth Strategy

Services:

Amazon PPC Optimization, Keyword Refinement & Bid Strategy, Sponsored Brands & Retargeting Setup, Listing & Content Optimization, Competitor & Market Analysis, Full-Funnel Organic, Paid Growth Framework, Conversion Optimization, A+ Content Improvements

Technologies:

Amazon Seller Central, Amazon PPC Tools, Keyword Research Tools, Amazon A+ Content Manager

Frequently Asked Questions

Your Questions,
Clearly Answered

Everything you need to know about getting started with DIGI PERISCOPE.

What makes Digi Periscope’s Amazon services different?

Digi Periscope combines analytical precision with creative strategy to deliver measurable growth. Each solution is data-backed, platform-compliant, and customized to fit the brand’s category, audience, and business objectives.

Results vary based on account history and product category. However, most clients experience visible improvements in traffic, conversions, and ad performance within the first 60–90 days of structured optimization.

Yes. Digi Periscope offers full-service Amazon management, covering Sponsored Ads, SEO optimization, catalogue maintenance, refunds, and compliance monitoring ensuring smooth performance across all operational areas.

Absolutely. Digi Periscope supports brands across major global marketplaces including the U.S., UK, UAE, Canada, and India, offering region-specific strategies and multilingual optimization where required.

Clients receive detailed performance reports highlighting key metrics such as sales growth, ACoS, traffic, and ranking changes. All insights are accompanied by actionable recommendations to guide next steps effectively.

Have an Idea? Let's Discuss It!

Ready to take your business to the next level? Our team of experts is here to help you achieve remarkable growth and success.

Let’s Talk